Media/Advertising & Communication License is 9 years old top of the line license.
A company providing full range of services such as advertising, media planning, buying and placement, PR, direct marketing, sales promotion, graphic design, consultancy, specialty communication, e-services, branding and corporate identity.
It's above the lIne license.
Advertising & Communication / Media & Marketing Services / Media Support Services / Event Management / Event Support Services / Media Consultancy / New Media / Business Information
Media & Marketing Services:
Provision of a number of advertising related services, including sales promotion, market research, PR and event marketing.
Companies providing full range of services such as advertising, planning, buying and e-services.
Public Relations Agency:
Companies that create manage and maintain the image of a brand, communication, product or service in view of the end user using all media channels.
Companies primarily engaged in marketing of products or services via direct marketing strategies. Direct marketing attempts to send its messages directly to consumers, without the use of intervening media.
Companies primarily engaged in marketing of products or services via sales promotion strategies. Sales promotion describes promotional methods using special short-term techniques to persuade members of a target market to respond or undertake certain activity.
Companies engaged in creative content development to promote products, services, and communication initiatives of all types using all forms of outdoor media channels. Advertising on signs that are located outdoors in public places. Outdoor advertising can be broadly identified as any outdoor sign that publicly displays advertising.
Companies that create and manage marketing communications products through electronic media such as an internet search engine, portal, website, etc.
Speciality Marketing or Communication:
Companies providing Speciality Marketing or Communication services such as recruitment communications, multicultural marketing, financial/corporate B to B advertising and others. For the avoidance of doubt, recruitment and placement services are not included or allowed under this Activity.
Branding and Corporate Identity:
Companies that focus on the creation and management of brands either consumer or corporate identities through the development of strategy, corporate and visual identities and overall design and implantation of marketing and communication materials.